Children's Fair took place from April 26th, 2013 to April 28th 2013 and 30,000 visitors showed up. Yupik food participated for the third time in the fair with educational workshops and games for children, and those little older as well. During the fair, a large number of children eagerly participated in the educational workshop – they painted Yupik coloring book with interesting vegetables with the help of promoters. Participants were throwing Yupik magic cube and won numerous awards.
Vegetable sticks tasting will be organized every Tuesday and Sunday only in Mercator Center New Belgrade from March 16th to March 31st. Stop by and try vegetables at their best!
Yupik promotions are beginning in the last week of February. Promotions will be organized in 10 cities in Serbia, in 30 stores and will last for 7 weeks. We will be sharing valuable gifts for buying Yupik products. With this gesture we want to reward all loyal customers, but also to attract new ones.
Two new premium Yupik products have appeared on the market: Vegetable sticks and Chinese mix. Yupik vegetable sticks - a new and unique product on the market, ideal for children, and as a side dish. A mix of vegetables (peas, carrots and corn) breaded with fine herbs, leaves breathless, even those who are not vegetable lovers. For those who love oriental flavor, we present a new product range from the Yupik. Yupik Chinese Mix contains bamboo slices, onion, red and green peppers, soybean sprouts, black mushrooms, carrots and leek strips. Method of preparation is very simple: put Chinese mix into hot oil and fry while stirring. Add spices and soy sauce to taste and in a few minutes an exotic meal is ready.
For each purchased package of Yupik frozen vegetables, a customer receives a gift 0.5l Frigo dish. Gifts can be picked up at the information desk. The action starts on May 10th, 2012 and lasts until we are out of stock.
Gifts for buying 2 or more Yupik products are waiting for you at every larger store. The promotion lasts during March and April. Yupik – an excellent choice!
A big Yupik TV campaign will last from November 5th, 2011 to the end of 2011
The second fair of food and beverage “Culinaria" was organized from September 28th to September 30th in Belexpocenter Hall in New Belgrade. ITM Group took part in this event as a sponsor, with brands Siemens and Yupik food. In the central part of the fair an active kitchen equipped with the latest generation of Siemens devices was set. As a part of the event, we prepared an unusual "live cooking", where one of Belgrade's most famous chefs was preparing a variety of Yupik foods specials.
Yupik spinach arrived on supermarket shelves in a new package. In a short time this product gained trust of many consumers. A new package will be presented at the second food and beverage fair " Culinaria " .
ITM Group and Nestle Adriatic Foods signed an agreement on strategic cooperation on November 1st, 2013, based on which Yupik products will be distributed to thousands of refrigerators on the Serbian market through Nestle distribution network.